A good pitch can be the difference between landing an assignment or never hearing back from an editor. Pitching stories well and often is as crucial a skill as the reporting itself. Unfortunately, it's often an under-appreciated part of the storytelling process. Not only does it help you get the job, it forces you to get to know your story better.
This course will empower you with tools to distill your story into a captivating pitch that editors will want to read. Whether you're an experienced beat reporter looking to sell an editor on an enterprise story or a fledgling freelancer, this one-hour course will teach you:
- How to find the right clients for your story
- How to track down editors
- How to pare your story into a digestible pitch
- Strategies for handling the pitch process from start to finish
About your host, Mark Scialla
Mark Scialla is a reporter and producer on the national affairs beat at PBS NewsHour. Scialla was once a freelance foreign correspondent based in Thailand. He's reported from Myanmar, Vietnam, the Philippines and Nepal on topics ranging from wildlife trafficking, illegal fishing, journalist assassinations and natural disasters. His writings, films and photographs are published with Al Jazeera English, Smithsonian Magazine, The Guardian, Vice News and others.